Affiliate marketing is considered a top marketing tool to boost brand awareness and derive more profits. Check out this list of leading trending affiliate marketing software in 2022. The affiliate marketing industry has seen enormous growth in a few years, and it has become necessary for brands to run affiliate programs and campaigns. Affiliate marketing involves hiring affiliates to promote awareness about the brand and pay a part of the business as a commission for every sale. Affiliated marketing is considered the most accessible medium for branding without hiring a big team for your business promotion. Alone in the U.S., expenditure on affiliate marketing is projected to reach $8.2 billion, more than $5.4 billion in 2017. 

Affiliate Marketing & SEO

Affiliate marketing and SEO are interconnected and share the same purpose of increasing sales and website quality traffic. Hence, considering both these industries separate doesn’t make a difference.  

We must see them together and utilize them to generate the most traffic and revenue for your business. The best SEO marketers combine both for the best results.

Selection of the best products and programs allows maximum affiliate marketing search engine traffic and commission. 

The best method to receive maximum profit from affiliate marketing is to prepare valuable content that ensures top quality for readers and provides the best experience. 

Publishers often create content to address their audience’s needs and include affiliate links in their posts and blogs. This is an effective method of affiliate marketing compared to traditional marketing. 

Today, Consumers are bored with business content, distancing themselves from highly commercialized content and looking for authentic content. They are frustrated with business content and are moving away from highly commercialized content in search of accurate information. Focusing on high-quality content can lead to marketing success.

One of the best things about original quality content is that Google rewards you by ranking higher in the search engine results. 

Firms find it challenging to promote affiliate marketing in today’s competitive market, but correct affiliate software may overcome this problem. 

Previously, affiliate marketing facilities were unavailable for brands to run affiliate programs. Thus, they needed extra support to run successful affiliate programs and manage every aspect of affiliate marketing. 

That also took a lot of time, and the brand does such brand width, but today, this is not the case, and brands have the right affiliate marketing software to generate maximum ROI. 

In this article, Willmar discusses affiliate software and reviews the top affiliate software on the market. 

What Is An Affiliate Marketing Software?

Concisely, affiliate marketing software is a tool that reviews all aspects of affiliate marketing strategy, from branding and management to growing marketing campaigns. Affiliate marketing software includes different features to manage various activities.

What Makes A Good Affiliate Marketing Software Platform?

There is numerous software in the market with the same features, but setting a different software with top features is essential. A user-friendly interface and intuitiveness are requirements for quality software. An ideal affiliate marketing software must have the best affiliate tool and features to showcase. It can be a waste of effort if it has complicated features.  

The major brands use Software as a service tool for e-commerce and affiliate purposes; thus, they should offer various software integration tools. In addition, robust tracking and reporting abilities must provide services to affiliate marketing software companies. 

Brands need to monitor sales data vigorously and calculate ROI to accelerate campaigns. Moreover, a good marketing firm enables different marketing tools for brands per their requirements, including product launch, management, and scaling of affiliate programs. They should also focus on Client satisfaction by ensuring the best safety measures.

Lastly, affiliate software is only trustable when customer services are available 24/7. Therefore, readily available services are equally crucial for affiliate marketing brands. 

Top 10 Affiliate Marketing Software


Refersion is one of the leading software with over 20,000 clients’ trust and over seven decades of experience in the affiliate marketing industry. In addition, it has the best dashboard, which allows brands to monitor all aspects of digital marketing.

Refersion facilitates brands with various tools to manage different activities. It also combines with top e-commerce SAAS platforms to find the best affiliate marketing opportunities. In addition, it creates trust among brands by providing the best security and fraud detection features. Refersion is an example of software with no drawbacks, and identifying liabilities is challenging to identify weaknesses. Its price is not lower compared to other software, but the facilities offered by Refersion are top-class and difficult to find in other software. 


Cloud automation became easier with one of the top-quality software impacts. It generates automated affiliates and influencer marketing campaigns for companies and provides top tools and analytics to track affiliate programs. However, programs for these tools are not readily available and require custom quotes.


Tapfiliate is an excellent platform for generating revenue through e-commerce. It has an automated mode for boarding, sharing, and distributing campaigns and advanced tracking and reporting faculty. Most Tapfiliate services are accessible through its premium version, which costs approximately $149 monthly. 


Affiliate is another excellent software with highly customized software for various affiliate networks. Its service is easily accessible on the web, cloud, or SaaS and offers SaaS integration. One of the most significant features is an intelligent targeting system that targets based on geolocation, device, language, or internet speed. However, its monthly cost is $499, making it only suitable for large businesses.


More than 200,000 marketers use Awin, another excellent software formerly called Zanox. It has some pretty good marketing and reporting features but lacks essential elements such as Affiliate tracking or fraud detection. Registration is free, but a monthly payment is necessary to access tools and features.


Cake is another great software with an automatic feature accessible via the web, clouds, and SaaS. In addition, it has collaborated with different partners to offer a variety of features, such as live reporting and tracking, for brands to optimize affiliate campaigns in real time. However, prices are unavailable on its websites, and a custom quote is required. It also lacks pre-mode promotional tools, thus making it unsuitable for new users.


Clickbank was launched in 1998. Since then, it has grown enormously and has more than 200 million customers, making it one of the most prominent affiliate marketing software. It provides native support for brands and offers ongoing services. For example, click banks made it easier for brands to create one-click repeatable purchases for monthly products without monthly payments.

Click Bank also provides top-notch affiliate features such as affiliate reporting, payments, commission, and management, but it has a no-free trial facility like other platforms. The average activation cost for a Clickbank subscription is 7.5% + $1. 

CJ Affiliate 

CJ Affiliate is one of the best software, making it easier for more than 100 brands and companies to connect on one platform. In addition, CJ Affiliate offers a customized dashboard and tools to manage various activities at once.

One of the most prominent features of CJ affiliates is a specialized tool, product widgets, and deep link automation, which help brands improve ROI.  

It has maximized parent control of brands and helps them generate quality leads. However, the pricing of CJ affiliates depends on custom quotes, and a free trial is not available.


Tune is a platform for managing all affiliate marketing networks. Like other platforms, it has a customized tool to collect, report, commission, payments, and report features. However, it doesn’t have different promotional agencies, and the price varies from  $279 a month to $799 a month as per service. 


LeadDyno is a top platform for affiliate program promotion. It allows brands to monitor every activity with tracking and reporting features. However, it lacks essential tools to manage brand affiliate campaigns. In addition, despite its low cost ($49 to $79 per month), it lacks security features.

With great software solutions, it becomes easier for brands to track every activity of their affiliate marketing programs. The best marketing software must provide all the essential tools required to run a successful affiliate program. Along with software, it also must have a reporting facility to monitor the affiliate program performance because, without reliable tracking, brands cannot observe the performance of their campaigns.

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